Powered by the Moncler Genius plaCorm for co-creaGon, mulG-
hyphenate design talent NIGO has created the Moncler x Mercedes-Benz by NIGO collection, fusing 80s and 90s design with New York hip hop culture.
As a designer, entrepreneur, record producer and DJ, the Japanese polymath NIGO is well-versed in archival research for his creations. For this three-pronged co-creation, he had plenty of material to explore – drawing from the rich histories of Moncler, Mercedes-Benz, and his lifelong passion for music.
NIGO has created a personal interpretation of the Moncler universe, further strengthened by the instantly recognizable iconography of
Mercedes-Benz.
The designs merge brand signifiers: the G-Class is rendered on prints and embroidery, and photographic outdoor scenes from Moncler’s archives are reimagined on new city layers. The line-up has a strong feeling of vintage Americana with varsity jackets, hoodies, and checked
shirts that match the car’s interior – and a washed-denim jacket and matching pant set present a recognizable NIGO look. A signature Moncler puffer is adorned with the Mercedes-Benz three-pointed star, and a heritage Moncler font adds statement lettering to base layers.
