ba&sh introduced its first-ever Asia-Pacific exclusive “Luxury Line” collection, aiming to convey a poetic warmth of French elegance. This collection is characterized by luxurious and refined styles suited to the warm tones of autumn and winter, featuring a range of items from printed shirts to shearling jackets. As the autumn season deepens, ba&sh inspires its women to rekindle their pursuit of beauty, embracing the balance of sophistication and ease.
“Since its inception, ba&sh has remained true to its mission of infusing authenticity and joy into women’s wardrobes while sharing this passion globally, bridging different cultures and eras. The Asia-Pacific exclusive ‘Luxury Line’ collection is inspired by the desire for ‘True Self’ attire. The neutral color palette and elegant cuts are showcased in items such as alpaca wool sweaters, cashmere coats, and pieces with printed elements. Each piece exudes a subtle, timeless beauty, creating a warm, comfortable, and exquisitely crafted collection that women will cherish and never want to part with.” – Barbara Boccara and Sharon Krief, ba&sh co-founders
Warmth Within
ba&sh is dedicated to precisely capturing the unique charm of Asian women, and the new “Luxury Line” collection is akin to a carefully crafted, heartfelt celebration by the brand for them. The collection is brought to life by the brand’s new Asia-Pacific ambassador, Ora. Through the lens, she effortlessly exudes confidence and grace through her body language, embodying the epitome of refined aesthetics. At the same time, she fully showcases the distinctive allure of women that ba&sh passionately promotes.
Freedom in Style
ba&sh, adhering to its core philosophy of “creating the ideal wardrobe for women,” has crafted a space for women to express themselves freely with the new “Luxury Line” collection. In this space, luxury and elegance are not just an attitude but also a reflection of women’s yearning for modern sophistication, offering a diverse and enriching experience for every woman’s wardrobe.
As the autumn winds begin to stir and winter quietly approaches, ba&sh invites you to open the doors to your autumn and winter wardrobe and unlock the secrets of fashion. In this new collection, the BOUHA alpaca wool sweater paired with the matching BOUCHRA alpaca wool skirt resembles a warm flame in the winter, immersing one in the comforting thought of warmth. It embraces the soul with fervent warmth, piercing through the chill of winter, as if infusing women with the strength to move forward fearlessly. The BROYAN rose mousse cashmere cardigan and BROGITTA rose mousse cashmere top feature a soft pink-to-white gradient with relaxed batwing sleeves, like delicate wings that spread elegance with every breath. The CASIMIR cashmere cardigan and CARMEL cashmere sweater, paired with the matching DALL wool wide-leg pants or DEGREE wool wide-leg pants, are like a warm ray of morning sunlight. When the breeze begins to rise, drape yourself in the WAREN alpaca wool coat, and enjoy a leisurely stroll in the morning breeze, savoring these moments of joy.
Embrace the flowing printed pieces and dance with ease. The ALICANTE dress and AMAURY shirt infuse the new collection with a refreshing and delightful visual appeal, perfect for creating countless standout moments. No autumn or winter wardrobe is complete without the chic addition of tweed. The sharply tailored RHONDA tweed coat, paired with the matching RIAN tweed vest and ROKIA tweed skirt, will ensure you navigate the workplace with confidence, effortlessly embodying a professional “leading lady” with a distinct, intellectual style. Brighten up the winter gloom and embrace the cozy warmth of autumn with the vintage-inspired light beige LISIELLE cashmere boxy short coat and MANARY shearling coat. Their soft touch and excellent warmth add a hint of effortless French charm to your winter ensemble.
Wakling On The Bright Side
As a certified B Corp™, ba&sh actively practices sustainable development principles. The brand not only pursues innovation in design language but also strives for breakthroughs in material selection. To achieve this, ba&sh has partnered with the merino wool supplier NATIVA™, providing financial support to farms in Uruguay to aid their transition to regenerative agriculture. The new “Luxury Line” collection features regenerated cashmere as a primary fabric, enhancing product circularity. Additionally, ba&sh is committed to improving agricultural systems through various means, such as introducing perennial herbs and local tree species, to fulfill its environmental protection commitments and set an example for sustainable development in the fashion industry.
With unwavering courage, live your truth. Walk alongside ba&sh and let the “Luxury Line” collection illuminate your brilliant life and affirm each step you take. May all women boldly embark on a journey of freedom filled with unknowns and hopes.
