FILA, the centennial Italian sportswear powerhouse, presents its latest collaboration with Japanese streetwear brand have a good time. Bringing together the Italian elegance of FILA and the Japanese street style, the collection expresses the true essence of sports by channelling the Italian brand’s free-spirited attitude into youthful, edgy looks, spreading around the carpe diem spirit!
FILA tapped four local sporting heroes and heroines as the advocates of the message “have a good time”. As life goes back on track and social distancing measures relaxed following the gradual amelioration of the COVID-19 pandemic, Grace Lau, bronze medallist in Karate at the Tokyo Olympics; windsurfers Hayley Chan and Michael Cheng; and fencer Lawrence Ng go on a camping trip. Clad in FILA x have a good time collection, they enjoy rugby, titbits, small talk, indoor games, and a stroll along the beach, celebrating the happiness of reunion and authentic friendship that inspire and support each other. Carpe diem – you can have a good time anytime, anywhere!
Founded by a group of graffiti artists in 2010, have a good time rose to prominence thanks to its collaboration with celebrated fashion labels. The Nakameguro-based brand plays with its signature logo in different forms to create vibrant and youthful street styles that leave room for imagination in the carefree spirit of carpe diem.
FILA’s codes of combining functionality and style is realised in collaboration with have a good time who shares the same values. FILA x have a good time merges the elegant undertone of the Italian house with the impactful streetwear references from the Japanese label. Adhering to the emblematic style of FILA, the collection reinterprets both brands’ iconic elements with soft and comfortable materials that combine practicality and texture. The result is a fashionable statement that pushes the envelope of casualwear. The youthful collection is packed with unisex and oversized hoodies, sweatshirts, fleece sweaters and socks, with the oversized hoodies taking pride of place in a dynamic palette of pink, orange, and blue with a prominent display of the signature logo. In addition to the maxi logo, hoodies and socks also come in the classic yet contemporary monogram. The online-exclusive maxi logo tote, on the other hand, is a must-have accessory.
Besides FILA x have a good time, the high-octane campaign also dresses Grace, Michael, Hayley and Lawrence in hoodies, T-shirts and jackets from the new FILA Athletics Fitness Collection for professional sports. The collection interweaves high performance designs with quality materials, including the soft and comfortable Supima cotton and reversible fabrics. Soft to the touch, water-repellent, crease-proof, breathable, flexible and UV-resistant, these materials adapt well to the outdoor lifestyle in the cooler season.
