MCM celebrated the launch of its exclusive capsule collection “MCM Beach Club” with a dedicated pop-up concept at Harbour City.
The timeless Lauretos Monogrammed Jacquard bags are now crafted in raffia. Vibrant palm tree graphics emphasize the natural and vintage charm of the ultimate beachside experience. Neoprene with high-frequency embossing creates a technical, oceanic feel, while embroidered logos and prints adorn varsity jackets and apparel, adding a textured touch. A new bikini style is introduced along with dual strapped raffia sandals and the new SS25 sunglasses collection, created in collaboration with Marcolin, completes the perfect beach look.
Date: From now until 7 May
Location: Atrium I, Gateway Arcade, Harbour City
