MICHAEL KORS unveils the MICHAEL Michael Kors 2023 Holiday Collection campaign, starring the brand’s global brand ambassador, Shu Qi, in a captivating portrayal alongside the introduction of the statement Empire Signature Logo. Set against the backdrop of Shanghai’s iconic Bund rooftop, where the Eastern Pearl Tower gracefully intersects with the architectural marvels of the Bund, a harmonious blend of fashion and design inspiration takes center stage.
The new statement Empire Signature Logo elegantly entwines the brand’s iconic MK Logo with the architecturally inspired Empire motif, capturing the mix of timeless glamour and modern ease that lies at the heart of MICHAEL KORS’ design esthetic.
Starring models Grace Elizabeth and Malik Anderson, captured by photographer Ethan James Green, the fall 2023 campaign showcases the Empire Signature Logo as the centerpiece. The print has been splashed—in chic, tonal neutrals—on a range of items and silhouettes, including ready-to-wear, shoulder bags, totes, sling packs, crossbodies, camera and messenger bags, card cases and footwear. Whether worn head to toe or as an accent on a tote bag or crossbody, the distinctive pattern adds a chic and polished finish to any look.
